Sales Bible 销售圣经 (ISBN 9780061379406) pdf snb 115盘 kindle 在线 下载 pmlz mobi

Since its initial publication in 1994, Morrow's hardcover edition of Jeffrey Gitomer's THE SALES BIBLE has sold over 117,000 copies, and another 100,000 in paperback (published by Wiley). But in the 13 years since then, Gitomer has made himself into a sales powerhouse with huge success around an inventively packaged series of books, with his classic THE LITTLE RED BOOK OF SELLING at its heart. Now at last, Gitomer has taken the title that began it all, and has completely revised it. The Sales Bible is totally reworked to fit into his line of bestselling sales titles. It's sure to be THE must-have title for sales professionals worldwide who've already come to know and trust Jeffrey's inventive, irreverent sales wisdom through his "Little [Color] Book of..." series.

PART 1 THE RULES. THE SECRETS. THE FUN.

1.1 GENESIS

　　What's so new about a 15-year-old book?

　　"It'll never happen."

　　So, what's in it for you?

　　8.5 ways to use this book.

　　The old way of selling doesn't work anymore - sort of.

　　Post-It Note your way to achievement.

　1.2 THE BOOK OF RULES

　　39.5 Rules of Sales Success.

　　Sales Success Formula ... AHA!

　1.3 THE BOOK OF SECRETS

　　Why do salespeople fail?

　　Are you born to sell? No, you learn to earn!

　　What's wrong with this sale? It's you, Bubba!

　　The bridge between positive and negative.

　　How the customer wants to be treated, honestly..

　　How a salesperson wants to be treated, honestly.

　　The elusive hot button. How do you find it?

　1.4 THE BOOK OF BIG SECRETS

　　More sales are made with friendship than salesmanship.

　　Your best prospects are your present customers.

　　Make a sale on Monday.

　　Your personal mission statement.

　1.5 THE BOOK OF HUMOR-THE BIGGEST SECRET

　　A funny thing happened to me on the way to a sale!

PART 2 PREPARING TO WOW! THE PROSPECT

　2.1 THE BOOK OF WOW

　　The WOW! factor. Use it to land a big sale.

　　Are you using the WOW! factor?

　　Remember me? I'm a salesman. Just like all the others

　2.2 THE BOOK OF QUESTIONS

　　To sell or not to sell, that is the (power) question

　　Can you close a sale in five questions?

　2.3 THE BOOK OF POWER

　　You are now under my power (statement)

PART 3 PLEASE ALLOW ME TO INTRODUCE MYSELF

　3.1 THE BOOK OF INTRODUCTIONS

　　The 30-second personal commercial - how to write it.

　　The 30-second personal commercial - how to deliver it

　　Got a referral? Here's the perfect approach.

　3.2 THE BOOK OF COLD CALLING

　　"No Soliciting," the funniest sign in sales.

　　Get to the decision maker on a cold call.

　　Opening is as important as closing.

　　The cold call is fun. If you think it is.

　　Elements of a cold call that can make it hot.

PART 4 Making a Great Presentation

PART 5 Objections, Closing, and Follow-up. Getting to YES!

PART 6 Woes and Foes

PART 7 All Hail the King ... Customer

PART 8 Spreading the Gospel

PART 9 Networking ... Success by Association(s)

PART 10 Prophets and Profits

PART 11 up Your Income!

PART 12 Can I Get an Amen?!

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作者简介：

　　Jeffrey Gitomer is a global authority on sales and customer service, and his books have sold more than a million copies world-wide. The Sales Bible, now an industry classic, has been a steady best seller for over a decade. Based on the principle of sales education with real-world, proven results, this book gives you cutting-edge information and answers you can take into the street and turn into money the same day.

书籍介绍

《销售圣经》新版包括杰弗里关于销售成功的10．5条戒律。杰弗里·吉特默是销售和客服领域的全球权威专家，他的著作行销世界各地，而现在，被誉为行业经典著作的《销售圣经》，十多年来一直稳居畅销榜前列。《销售圣经》立足现实，通过案例分析，从实证的角度为销售员提供了即学即用、即学即通的营销信息和成交方案。

Since its initial publication in 1994, Morrow's hardcover edition of Jeffrey Gitomer's THE SALES BIBLE has sold over 117,000 copies, and another 100,000 in paperback (published by Wiley).But in the 13 years since then, Gitomer has made himself into a sales powerhouse with huge success around an inventively packaged series of books, with his classic THE LITTLE RED BOOK OF SELLING at its heart.Now at last, Gitomer has taken the title that began it all, and has completely revised it. The Sales Bible is totally reworked to fit into his line of bestselling sales titles. It's sure to be THE must-have title for sales professionals worldwide who've already come to know and trust Jeffrey's inventive, irreverent sales wisdom through his "Little [Color] Book of..." series.

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销售圣经