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顾客也疯狂/Raving Fans书籍详细信息

  • ISBN:9780688123161
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:1993-12
  • 页数:137
  • 价格:116.90
  • 纸张:胶版纸
  • 装帧:精装
  • 开本:大32开
  • 语言:未知
  • 丛书:暂无丛书
  • TAG:暂无
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内容简介:

"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans."

This, in a nutshell, is the advice given to a new Area Manager on his first day--in an extraordinary business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results.

Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month.

America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace--and turn their customers into raving, spending fans.


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作者介绍:Ken Blanchard

  Ken Blanchard lives in San Diego, California, and is the Chief Spiritual Officer of The Ken Blanchard Companies.He is the coauthor of The One Minute Manager and eleven other bestselling books.His books have combined sales of more than twelve million copies in more than twenty-five languages.Blanchard was recently seen in the PBS special Gung Ho! Succedding in a Changing World.


书籍介绍

"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans." This, in a nutshell, is the advice given to a new Area Manager on his first day--in an extraordinary business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results. Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month. America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace--and turn their customers into raving, spending fans.


书籍真实打分

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  • 情感共鸣:7分

  • 引人入胜:7分

  • 现实相关:9分

  • 沉浸感:3分

  • 事实准确性:8分

  • 文化贡献:3分


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