Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty9780787976392 pdf snb 115盘 kindle 在线 下载 pmlz mobi

　　Another extraordinary business fable from the "New York Times"

bestselling author Patrick LencioniWritten in the same dynamic

style as his previous bestsellers including "The Five Dysfunctions

of a Team," Lencioni illustrates the principles of inspiring client

loyalty through a fascinating business fable. He explains the

theory of vulnerability in depth and presents concrete steps for

putting it to work in any organization. The story follows a small

consulting firm, Lighthouse Partners, which often beats out

big-name competitors for top clients. One such competitor buys out

Lighthouse and learns important lessons about what it means to

provide value to its clients. Offers a key resource for gaining

competitive advantage in tough times Shows why the quality of

vulnerability is so important in business Includes ideas for

inspiring customer and client loyalty Written by the highly

successful consultant and business writer Patrick LencioniThis new

book in the popular Lencioni series shows what it takes to gain a

real and lasting competitive edge.

Introduction vii The Fable Part One: Theory 3

Part Two: Practice 17 Part Three: Research 69

Part Four: Testimony 119 The Model The Origins of Getting Naked 195

Naked Service Defined 197 Shedding the Three Fears 201 Broader

Applications of Nakedness 214 Acknowledgments 215 About the Author

219

　　Patrick Lencioni is a New York Times best-selling business

author of eight books including The Five Dysfunctions of a Team and

The Three Signs of a Miserable Job. As president and founder of The

Table Group, Pat has consulted to CEOs and leadership teams in

organizations ranging from Fortune 500 companies and start-ups to

churches and non-profits. In addition to his books, Pat and his

work have been featured in publications like Harvard Business

Review, The Wall Street Journal, Fortune, BusinessWeek, and USA

Today. To learn more about Patrick Lencioni and his other books and

services - including his newsletter - please visit

www.tablegroup.com.

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书籍介绍

Another extraordinary business fable from the "New York Times" bestselling author Patrick LencioniWritten in the same dynamic style as his previous bestsellers including "The Five Dysfunctions of a Team," Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients. Offers a key resource for gaining competitive advantage in tough times Shows why the quality of vulnerability is so important in business Includes ideas for inspiring customer and client loyalty Written by the highly successful consultant and business writer Patrick LencioniThis new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.

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