The Complete Idiot's Guide to Starting and Running a Winery(ISBN=9781592578184) 英文原版 pdf snb 115盘 kindle 在线 下载 pmlz mobi

　　For many people, owning and running a winery is a dream job.

According to Wine Business Monthly, the number of wineries in the

U.S. has jumped 26% in less than three years. To carry out this

dream, one must understand that wine making involves both science

and art. Starting a winery is just like starting any other business

and requires planning and a deep understanding of the industry. In

The Complete Idiot’s Guide® to Starting and Running a

Winery, readers will learn:

?How to put together a business plan

?Different varieties of grapes and wines

?How to lay out a floor plan and what equipment is needed

?How to promote wines

Part1：Before You Take the Plunge

Part2：Laying Your Foundation

Part3：Laboring in the Vineyard

Part4：Getting It All in Place

Part5：The Fruit of Your Labor

Part6：Making Wine into Success

Appendixes

　　Thomas Pellechia has been a wine salesman, a

winery owner, a specialty wine shop owner, and a judge for the

American Wine Society. His articles have appeared in Wine

Enthusiast, Practical Winery, Vineyard and Winery

Management, Washington Wine Style, Spirit,

Brandweek, Slow Food’s Snail, Decanter,

Wines and Vines, The American Wine Society Journal,

and The Finger Lakes Wine Gazette. His latest book is

Wine: the 8,000 Year-Old Story of the Wine Trade.

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书籍介绍

Making the dream a reality…

For many people, owning and running a winery is a dream job. According to Wine Business Monthly , the number of wineries in the U.S. has jumped 26% in less than three years. To carry out this dream, one must understand that wine making involves both science and art. Starting a winery is just like starting any other business and requires planning and a deep understanding of the industry. In The Complete Idiot’s Guide® to Starting and Running a Winery , readers will learn:

•How to put together a business plan

•Different varieties of grapes and wines

•How to lay out a floor plan and what equipment is needed

•How to promote wines