Naked Consumer: How Our Private Lives Become Public Commodities(ISBN=9780140233032) pdf snb 115盘 kindle 在线 下载 pmlz mobi

　　Some companies gather and sell personal information to assist

businesses in their marketing campaigns. It this American business

at its finest, or simply a horrible invasion of our privacy? This

shocking book will make readers think twice before writing their

next check or going to the grocery store.

Acknowledgments

Part One: Obsessed!

   1. The Troian Teddy

   2. Sex, Prunes, and Videotape: A Brief History

Part Two: Ground Zero

   3. The Cement Elephant

   4. Naked Came the Consumer

   5. Mothers and Other Targets

   6. Whose Name Is This Anyway?

Part Three: The Wiring of America

   7. Seeing Is Believing

   8. The Thin Red Line

Part Four: The Hidden Observers: A Few Spy Stories

   9. The Hidden Observers

Part Five: The Culture of the Second Guess: What It All Means and

Should Anyone Care?

   10. Invaded!

   11. The Culture of the Second Guess

   12. What to Do: New Laws for a New Age

Sources, Notes, Minutiae

Index

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书籍介绍

Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.