(微软重振雄风)MICROSOFT REBOOTED pdf snb 115盘 kindle 在线 下载 pmlz mobi

In recent years, Microsoft has become more than just Bill Gates’s company. Steve Ballmer is now the CEO, overseeing a Goliath that has been plagued by a federal antitrust trial, an employee exodus prompted by the dot-com revolution, and an ongoing economic downturn. But Microsoft has not only survived; it has thrived, prospering to the point that it is the second most recognizable brand in the world (behind Coca-Cola).

Bestselling author Robert Slater explains exactly how the company has adapted in the last few years, taking readers into Microsoft’s inner circle to tell an amazing story of persistence in the face of adversity. Slater describes the many changes that have led to a new corporate culture, a new strategic direction, new product lines, and new ways of doing business worldwide.

There have been many books about Microsoft over the years, but this one brings the story right up to the present, with fresh insights and information. Slater was granted unprecedented access to the company’s notoriously press-shy top brass, including extensive interviews with Bill Gates and Steve Ballmer.

作者简介：

ROBERT SLATER is the author of twenty-five books,among them the recently released The Wal-Mart Tri-umph and the national bestsellers Jack Welch and the GE Way and Get Better or Get Beaten! He was a reporter with Time maga-zine for two decades.

Part Ⅰ The Four-Year Crisis

1 A Surreal Halloween

　2 The Lawyer Gates for the Defense

Part Ⅱ Emerging from the Crisis

　3 The Most Unique Partnership in Business

　4 Putting the Start-up to Bed

Part Ⅲ How Bill Gates Reinvented Microsoft

　5 Yes, Mom, I'm Thinking

　6 Meeting with Former African Prostitutes

Part Ⅳ How Steve Ballmer Reinvented Microsoft

　7 Open and Respectful

　8 The Discipline Revolution

　9 Great People with Great Values

　10 The New Culture of Being Friendly and Humble

Part Ⅴ The Rebooting of Microsoft

　11 Has the Revolution

　　Afterword

　　Notes

　　Index

　　Begun?

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书籍介绍

[Slater] offers an inspiring narrative on a major business transition. (Harvard Business Review)