Resonate: Present Visual Stories That Transform Audiences 9780470632017 pdf snb 115盘 kindle 在线 下载 pmlz mobi

　　Presentations are meant to inform, inspire, and persuade

audiences. So why then do so many audiences leave feeling like

they've wasted their time? All too often, presentations don't

resonate with the audience and move them to transformative

action.

Just as the author's first book helped presenters become visual

communicators, Resonate helps you make a strong connection with

your audience and lead them to purposeful action. The author's

approach is simple: building a presentation today is a bit like

writing a documentary. Using this approach, you'll convey your

content with passion, persuasion, and impact.

˙Author has a proven track record, including having created the

slides in Al Gore's Oscar-winning An Inconvenient Truth

˙Focuses on content development methodologies that are not only

fundamental but will move people to action

˙Upends the usual paradigm by making the audience the hero and

the presenter the mentor

˙Shows how to use story techniques of conflict and

resolution

Presentations don't have to be boring ordeals. You can make them

fun, exciting, and full of meaning. Leave your audiences energized

and ready to take action with Resonate.

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　　Since 1988, NANCY DUARTE's award-winning firm has created over a quarter of a million presentations that have shaped the perception of the world's leading brands and thought leaders. Duarte Design is one of the largest design firms and woman-owned businesses in Silicon Valley, and its clients include: Adobe, Chick-fil-A, Cisco, Citrix, Food Network, Facebook, GE, Google, Al Gore, HP, Kaiser Permanente, McAfee, Microsoft, Nokia, Qualcomm, TED, and Twitter.

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媒体评论

　　"Finally! Someone has incorporated the power of story into

presentations!"

　　--Damon Lindelof, Co-creator of LOST

　　"To write a book about effective and inspiring communication is a

challenge because it has to demonstrate what it advocates. Nancy

Duarte has certainly done that. Compelling. Convincing. Utterly

practical. This is a gem!"

　　--Patrick Lencioni, President, The Table Group; Author, The Five

Dysfunctions of a Team

　　"Few things excite me more than a great communicator—something

I've wanted to be ever since I ran for president of the seventh

grade. While I think I've come a long way on that journey, I never

fully understood what it takes to be a world-class communicator

until I read Nancy Duarte's Resonate. Read this book, absorb this

book, practice what it preaches, and you'll be on your way to being

a great communicator. Thanks, Nancy."

　　--Ken Blanchard, Co-author of The One Minute Manager; Recipient

of Golden Gavel Award