设计专业的财务管理FINANCIAL MANAGEMENT FOR DESIGN PROFESSIONALS pdf snb 115盘 kindle 在线 下载 pmlz mobi

You don’t need to be a financial wizard to ensure the future success of your design firm! An accessible guide to financial management, Financial Management for Design Professionals is written for design firm principals who are responsible for their firm’s finances but have little or no financial management education or experience. For mid-career design professionals looking to advance their careers, the book is an indispensable reference and training guide. Using a simple, step-by-step format, this book shows design professionals how to:

·Develop an annual budget and profit plan

·Calculate the overhead rate for a firm

·Calculate the break-even rate and hourly billing rate for each employee

·Establish project fees

·Use readily available financial information in successful negotiation

·Design and interpret financial reports

·Plus: clear explanations of the fundamentals of financial management!

Acknowledgments

Introduction

I. Financial Management and the Design Firm

　Debunking Myths

　Fundamental Elements of Success

　Creating an Environment for Success

　Essential Financial Concepts

　Accepting the Challenge

2. Demystifying Financial Management Terminology

3. Management Roles and Responsibilities

　Management Positions and Firm Size

　Sharing Financial Information with Employees

4. Developing an Annual Budget: Calculating the Cost of

　Doing Business

　Why an Annual Budget Is Important

　Annual Budgets and Project Fee Budgets

　The Budget Development Process

　New Firms: The First Annual Budget

　Creating an Annual Budget

　Annual Budget Format

　Using the Annual Budget to Monitor Performance

5. Developing an Annual Profit Plan

　Net Operating Revenue

　Total Expenses

　Other Income or Expense

　Net Profit or Loss

　Implementing the Profit Plan

6. The Top Seven Key Financial Performance Indicators

　Utilization Rate

　Overhead Rate

Break-Even Rate

　Net Multiplier

　Aged Accounts Receivable

　Profit to Earnings (P/E) Ratio

　Net Revenue per Employee

7. Calculating Hourly Billing Rates: The Key to Profitability

　Calculating Your Desired Profit Margin

　Billing Rate Strategies

　Developing and Negotiating a Project Fee

8. Developing Project Fee Budgets

　Top-Down versus Bottom-Up Fee Budgeting

　Win-Win Fee Proposal Negotiations

　Value-Based Compensation versus Cost-Based Compensation

9. The Profit and Loss Statement

　Accrual-Basis versus Cash-Basis Accounting

　Profit and Loss Statement Format

　Analyzing the Accrual-based Profit and Loss Statement

　Accommodating Revised Forecasts in the Accrual-based P&L Statement

　The Role of the Accrual-based P&L Statement in Business Management

10. The Balance Sheet

　Balance Sheet Format

　Balance Sheet Indicators

　The Role of the Balance Sheet in Business and Financial Management

11. Financial Management Software

　Generic Business Accounting Software

　Design Firm Accounting Software

　Time and Expense Tracking

　Payroll

　Software Selection

12. Fundamental Principles of Success

　Index

Steve L. Wintner, AIA, is an architect and founding principal of Management Consulting Services, a consultancy specializing in design firm management. A registered architect since 1968, he is also a contributing author to several books on financial manag

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书籍介绍

You don’t need to be a financial wizard to ensure the future success of your design firm! An accessible guide to financial management, Financial Management for Design Professionals is written for design firm principals who are responsible for their firm’s finances but have little or no financial management education or experience. For mid-career design professionals looking to advance their careers, the book is an indispensable reference and training guide. Using a simple, step-by-step format, this book shows design professionals how to:

• Develop an annual budget and profit plan • Calculate the overhead rate for a firm • Calculate the break-even rate and hourly billing rate for each employee • Establish project fees • Use readily available financial information in successful negotiation • Design and interpret financial reports • Plus: clear explanations of the fundamentals of financial management!