AGE OF NEW POSSIBILITIES, AN(ISBN=9781400097647) 英文原版 pdf snb 115盘 kindle 在线 下载 pmlz mobi

We live in an exciting and rapidly changing time—every day it

seems new inventions and innovations that change our way of life

arrive on the scene. But while our day-to-day lives have become

easier, the larger picture is now more complicated. Businesses are

also faced with this quandary. Change is occurring in the economic

sphere as quickly and often as it is in our individual lives, and

the new global economy is presenting even more challenges to

companies that must operate in an often unfamiliar worldwide arena.

As a result, the modern business world is in dire need of a

complete overhaul if companies are to adapt to an environment that

is far different from the one in which they initially achieved

success.

Enter Reinhard Mohn, the innovative entrepreneur who built

Bertelsmann into a global powerhouse. Drawing on his more than

fifty years of experience in the private sector, Mohn explains how

entrepreneurial leaders have a unique ability to lead businesses

into the future by adapting to new socioeconomic realities. He

shows how private businesses have become increasingly connected to

both politics and the public sector, making the need for constant

change necessary to the survival and success of all companies.

Furthermore, Mohn demonstrates why, in order to thrive in the

future, businesses—as well as governmental and social

organizations—must abandon the obsolete practices they have long

relied on, creating instead new ways of doing business to adapt to

our ever more mutable world.

With a career’s worth of knowledge gained by guiding Bertelsmann to

become one of the foremost media companies in the world, Mohn

offers invaluable insights in An Age of New Possibilities,

making this an essential read for anyone with a taste for the

incredible challenge of doing business in the twenty-first

century.

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REINHARD MOHN has served as chairman of the executive board and

the supervisory board of Bertelsmann, one of the largest media

companies in the world. Mohn also founded the Bertelsmann

Foundation, which is one of the biggest and most renowned think

tanks in Europe. Currently, he is Chairman Emeritus of the

Bertelsmann Supervisory Board.

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