什么是出版物设计WHAT IS PUBLICATION DESIGN? pdf snb 115盘 kindle 在线 下载 pmlz mobi

Publication design is a diverse area, covering everything from magazines, newspapers and books to annual reports, product catalogues, newsletters, journals and everything in between. "What is Publication Design?" is the comprehensive guide to all forms of printed publication. Aimed at a wide audience, covering consumer, corporate and trade, it explores everything from transport and display to issues of sustainability and advances in technology. The book contains an international portfolio of design. Amongst other things it explores printing and finishing techniques and the feel of the publication in hand, as well as the graphic design. All of this serves to make the book a comprehensive and essential guide to a complex and fascinating subject area.

Issues

What is publication design?

The power of print

Design considerations

The publication life span

The digital revolution

Buying and selling

A word about the environment

Copyright

Anatomy

Anatomy

Cover story

The right format

Hierarchy and layout

Grid lock

A tale of typography

Picture perfect

Color

Bound to last

All systems go

Books

Magazines

Newspapers

Brochures and catalogs

Annual reports

Programs

Portfolios

Portfolios

Bibliotheque

Big Active

Eggers+Diaper

Frost Design

John Morgan Studio

Paprika

Research Studios

Segura Inc

U NA (Amsterdam) Designers

CarI-Henrik Kruse Zakrisson

Etcetera

The best books

Glossary

Index

Credits

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Publication design is a diverse area, covering everything from magazines, newspapers and books to annual reports, product catalogues, newsletters, journals and everything in between. "What is Publication Design?" is the comprehensive guide to all forms of printed publication. Aimed at a wide audience, covering consumer, corporate and trade, it explores everything from transport and display to issues of sustainability and advances in technology. The book contains an international portfolio of design. Amongst other things it explores printing and finishing techniques and the feel of the publication in hand, as well as the graphic design. All of this serves to make the book a comprehensive and essential guide to a complex and fascinating subject area.