YOUNG ENTREPRENEUR'S GUIDE(ISBN=9780812933062) 英文原版 pdf snb 115盘 kindle 在线 下载 pmlz mobi

　　It doesn't matter how old you are or where you're from; you

can start a profitable business. The Young Entrepreneur's Guide to

Starting and Running a Business will show you how. This completely

updated edition is filled with real, inspirational stories of young

people finding success in the business world -- from superstars

like Microsoft's Bill Gates and Motown Records founder Berry Gordy

to young people who are just starting out. More important, though,

it provides a practical, step-by-step pathway, including everything

you need to know to start your own business, from creating

financial statements to developing marketing techniques.

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　　Steve Mariotti is the founder and president of the National

Foundation for Teaching Entrepreneurship (NFTE), a non-profit

organization that has taught over twenty-five thousand young people

across the country how to start their own small businesses.

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　　Steve Mariotti, a former New York City high-school teacher,

founded the nonprofit National Foundation for Teaching

Entrepreneurship after he discovered that students who launched

commercial ventures tended to eventually blossom in numerous areas.

In this updated edition of The Young Entrepreneur's Guide to

Starting and Running a Business, he lays out the critically

relevant basics on everything from recognizing opportunities and

researching markets to handling finances and protecting ideas--all

organized and written specifically for the younger reader. Brief

case studies and inspiring tales of notables who started young,

including Russell Simmons of Def Jam, Tom Monaghan of Domino's

Pizza, and Steve Perlman of WebTV, offer encouragement. New

chapters on technology (explaining, for instance, ways that

computers and the Net provide competitive advantages) and

philanthropy ("ethical business behavior is not only morally right,

it's good for business") bring Mariotti's advice into the 21st

century. No single volume can provide all the details necessary to

get an idea up and running, but this one contains enough

information and stimulation to move practically anyone off the

couch and into the beginning stages of entrepreneurship. --Howard

Rothman

媒体评论

　　"No one in America is more experienced working with aspiring

entrepreneurs than Steve Mariotti. The Young Entrepreneur's Guide

is loaded with practical advice and know-how that will benefit

young people in pursuit of the entrepreneurial dream." -- Jeffrey

A. Timmons, Franklin W. Olin Distinguished Professor of

Entrepreneurship, Babson College

　　"Steve Mariotti has heart-and it shows by the way he understands

and communicates business principles to young people in this

exciting, new startup guide." -- Bonnie Drew, author, Fast Cash for

Kids

　　"The Young Entrepreneur's Guide provides a first-class education

for anyone interested in starting a business. It brings to life the

excitement of going out on your own in a vivid and practical way."

-- William Bygrave, director of the Center for Entrepreneurial

Studies at Babson College

　　"The Young Entrepreneur's Guide provides the two things that

young people need the most to succeed: inspiration and the tools to

achieve their dreams." -- Albert Abney, National Minority

Manufacturer of the Year

　　"The best book for young entrepreneurs-the whole process of

starting and running a business-from deciding on what kind of

business you want to run to creating a successful business plan."

-- George C. Hescock, executive vice president, Direct Selling

Association

　　"Without question, Steve Mariotti and NFTE are pioneers and major

leaders in the field of youth entrepreneurship education. Reading

Steve's insightful and practical book will show you why!" -- Verne

C. Harnish, founder of the Young Entrepreneur's Organization

书籍介绍

It doesn't matter how old you are or where you're from; you can start a profitable business. The Young Entrepreneur's Guide to Starting and Running a Business will show you how. This completely updated edition is filled with real, inspirational stories of young people finding success in the business world -- from superstars like Microsoft's Bill Gates and Motown Records founder Berry Gordy to young people who are just starting out. More important, though, it provides a practical, step-by-step pathway, including everything you need to know to start your own business, from creating financial statements to developing marketing techniques.

You'll also discover the tremendous entrepreneurial opportunities that are now readily available through the Internet. This book will show you how to:

Prepare a winning business plan

Register your business legally and easily

Understand finance and keep smart records

Conduct market research that really works

Use the Internet to reach customers around the world

Build a socially conscious company that gives back to the community

Plus, you'll find dozens of ideas for businesses you can start today! Owning your own business can positively change your life forever. With The Young Entrepreneur's Guide to Starting and Running a Business, nothing can stop you from getting started now.